FlipFeed Privacy Policy

FlipFeed is a Google Chrome Extension created by researchers at the Laboratory for Social Machines in the MIT Media Lab. The purposes of this privacy policy is to highlight which data FlipFeed will collect and how it will use this data.


Data Collection and Usage

FlipFeed collects data on users’ usage and engagement with its Chrome Extension product. This includes:

At no point does FlipFeed request personally-identifiable information from users (beyond their Twitter handles). All collected data will be retained indefinitely, even after users uninstall the Chrome Extension.

All data collected by FlipFeed is used for research purposes. The objective of FlipFeed’s research is to better-understand how users perceive and engage with the Twitter feeds of people who have varying political ideologies. FlipFeed may publish research findings in a wide range of academic and/or mainstream media outlets. All findings will present aggregate results and will preserve the anonymity of individual FlipFeed and Twitter users. If users wish to receive a copy of FlipFeed’s research publications, or withdraw their use data from these findings, they can email flipfeed@media.mit.edu with the relevant request.


Data Ownership and Sharing

FlipFeed uses third party vendors and hosting partners to provide the necessary hardware, software, networking, storage, and related technology required to run FlipFeed. Although FlipFeed owns the code, databases, and all rights to the FlipFeed application, you retain all rights to your data.

Beyond these third-party services used to maintain data, FlipFeed will never share user data with anyone outside of the research team.


Changes to Privacy Policy

FlipFeed may change its Privacy Policy from time to time, and at FlipFeed’s sole discretion. FlipFeed encourages users to frequently check this page for any changes to its Privacy Policy. Your continued use of the extension after any change in this Privacy Policy will constitute your acceptance of such change.


Research Ethics Approval

Research conducted with this tool has been approved by MIT's Committee on the Use of Humans as Experimental Subjects.